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Collision Repair Industry Services:
The top three economic factors driving strategy within the bodyshop sector now and over the next 3 to 5 years revolve around profitability, long term sustainability and effective diversification within the sales, service delivery and marketing processes. Our recent research and consultancy work clearly demonstrates consistent and profitable growth for engaged bodyshops.
Our Relationships and Expertise:
We are in regular dialogue with an extensive network of national and regional level decision makers procuring repair services for the insurance, broker, TPA and fleet sectors. We have our own comprehensive databases and mapping technology and work in close cooperation with our bodyshop and repair sector customers on a wide variety of business growth and diversification projects.
Where do the opportunities lie?
Brand and service differentiation
Opening new upsell and revenue channels
Developing deeper cooperative partnerships
Innovating in sales, marketing and digital
Leveraging opportunity across local and regional markets
Implementing business process improvement strategies
We have particular expertise in:
Sales, growth and business development
Revenue growth and diversification strategies
Local, regional and national targeting strategies
Traditional, web and digital marketing solutions
Strategic account management and development
Contract, RFI and tender management
Popular Business Development Solutions:
With capacity concerns high on the agenda of most organisations, now is a good time to be targeting new business and strengthening existing relations. We can help you grow.
Bodyshop Business Development Programme
Priced from £400 per month
This is a hands on business development programme where we align our contacts, data and mapping resources with your business objectives to develop and agree a clearly defined sales targeting & growth plan.
Using the agreed plan, Repair Choice will act as your sales representative and initiate regular contact and pipeline strategies within the identified local, regional and national businesses decision makers until such time as the bodyshop and the target customer are introduced and brought together into dialogue, meetings or repair pilots and contracts.
Key Stages:
- Target identification – Priority target list drawn up for contact
- Bodyshop proposition – Development and alignment to fit plan
- Tactical strategy – Produced for each individual targeted business
- Business Development – Monthly actions and objectives agreed
- Business Review – Monthly review of performance and plan adjustment
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Sales and Marketing Outsource
Priced from £850 per month
This comprehensive and fully customisable programme has been designed for those businesses that want a professional end to end sales, marketing and account developemnt programme without the need to invest in full time resource and time consuming management infrastructures.
As a minimum, Repair Choice will allocate a business development professional with a proven track record (CV on request) of growing volume and revenues within the collision repair sector. Your dedicated resource will engage with you and your business to design and implement a sales strategy that delivers sustainable and profitable growth.
Core programme elements:
- Audit and performance benchmarking
- Strategy development and delivery
- Local, regional and national targeting & pipeline management
- CRM and key account management
- Business proposition, USP and collateral development
- RFI, tender & major bid management
- Customer profiling & retention
- CSI, data analytics and insight management
- Business growth & retention programme
- Internal and front of desk sales / upselling training
- Monthly site visit & performance review
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Web and Digital programme
Priced from £50 per month
There is no doubt, in today’s mature and competitive market that meaningful customer engagement is a key driver for sustainable growth. Our experience tells us that successful web & digital programmes cannot be viewed and delivered in isolation but must form part of the overall business strategy and sales & marketing mix.
Repair Choice will support your business in creating and delivering powerful digital strategies that engage, drive growth and improve connectivity across all stakeholder groups.
We have three levels of programme and services which include an increasing combination of the following services…
- Ready to use and tweak template website
- Custom build website and applications
- Hosting and infrastructure management
- Domain and multiple email
- Content management
- Social & professional media engagement
- Customer and target market engagement
- Visibility and traffic management
- Search Engine optimization
- Digital sales performance analysis
- Analytics audits. data mining & insight
- Site analysis and performance
- Campaign analysis and outcomes
- Opportunity & business needs analysis
- Cost and viability review
- Competitor analysis & market research
